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What is Webflow And How Does it Work?

In 2022, the web is nothing like it has been before. Web pages have very sophisticated animations that catch the user’s eye in exactly the right way intended. This can be through background animations, parallax scrolling, or even simple hover animations that Webflow can help you do, even with no experience in coding.

It offers tools beyond what other Content Management Systems like WordPress or website builders like Wix. It gives you a powerful drag-and-drop interface that gives you complete control over HTML, CSS, and Javascript. Animating your webpage has never been easier.

made in webflow banner

Webflow lets you export your code once you have completed designing so you may pass it to your developers for launching or integrating it into an existing website. It delivers clean and scalable code by taking advantage of CSS Classes. Another prominent feature that it offers is the ability to create your website from scratch, whereas other website builders may offer templates that you must use.

What is a CMS?

A Content Management System (CMS) lets you manipulate the content of a webpage without having to deal with any code. It will publish that content and it will reflect on our website. Normally, to edit webpages it is necessary to edit the HTML on the website.

cms webflow

CMSs is software that takes the form of a middle layer between you and the HTML. Styling is also done by the CMS. CSS is used as the styling language for all web pages. Writing CSS can be difficult or tedious if you are unfamiliar with the language so a CMS makes it easy for you to style your page.

What is Webflow?

Webflow is a Content Management System (CMS) that lets you create stunning animations that look professionally coded without having to deal with any HTML, CSS, or Javascript.

Unlike other CMSs, it offers more powerful drag and drops editor that is oriented toward giving you complete liberty over all the elements on the page. Other CMSs require you to use a template that is limited to editing. Webflow is based on the cloud, so there is no software to install, only an internet connection is required. It’s all done in real-time, so once you click publish, your changes will be ready.

webflow free plan

Can you use Webflow for free?

Webflow is free to use. You can use it to design your page and publish it when you are ready. Select from one of many plans depending on your personal or business needs. When you select a plan you are allowed secured hosting and support for higher traffic, full control of the CMS editor, Online form management, and eCommerce functionality.

These are just some of the features it offers, plans can range from $12 – $36. Of course, you can choose to use a webflow.io domain, which is free.

Is Webflow good for beginners?

We recommend Webflow for intermediate to experienced designers. While its User Interface was designed for ease of use, it offers many tools that give you complete freedom.

A beginner might feel overwhelmed by the number of tools offered. Some beginners have opted for a simpler solution like Wix or Squarespace. If you take the time to learn the tools and have a good design plan, then it’s a great choice.

It offers a free Webflow university, which is a collection of resources when it comes to asking for help on any topic. It is not the cheapest solution or the easiest to use but it stands above the rest when it comes to design.

webflow ecommerce cart customization

Can you build eCommerce with Webflow?

Webflow makes it easy to build eCommerce websites. You can sell physical or digital goods and design a super intuitive and beautiful checkout page. Easily add unique product variants, and add custom fields to display the right product information.

Shipping is also made easy, or you may want to offer to take out or simply deliver your product by email. Add a download link for order confirmations and let your customers pay their way.

Online payment options available include Stripe secure payment, Apple Pay, Google Pay, and Paypal. Webflow also offers a UI to help you track your order and sales, or customer accounts and history.

Is Webflow better than coding?

Webflow is recommended for web developers that are unfamiliar with the realm of web development. Although, developers will agree that it delivers high-quality code that may end up saving you not only time but hundreds of dollars.

It’s aware of rules and elements that may not look good in mobile view and won’t let you drag things around to set absolute position, for example. This is undesirable for responsive, semantic design. Coding requires years of training, while learning Webflow from scratch may take you a week or two, depending on the frequency you practice.

Does Webflow require coding?

No. Webflow does not require you to know any code. It offers an intuitive UI that is laid out with designers in mind. It is very aligned with CSS standards that make sure your website stays responsive. Compared to other WYSIWYG editors, the UI is more closely connected to HTML and CSS.

You can design a great website without any knowledge of code, and still follow programming standards. It was created for developers who want to create stunning websites for their clients quickly and easily without knowledge of code.

Can you write HTML in Webflow?

If you have a paid plan, Webflow allows you to insert HTML, CSS, or Javascript into your page. You can apply these to individual pages or all pages. You can’t integrate server-side languages such as Perl, PHP, Python, or Ruby due to the embed element not having support for this.

Victor Martinez

Web designer & digital marketer helping online businesses grow online. With 10+ years of experience.


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